At Excella PPC we’ve been getting more and more AI products as clients lately. And since this is still a pretty new market with its...
If you’re a dental clinic owner, you don’t care about CTR. You care about chairs filled with the right cases at the right price. This...
What a Bad Agency Actually Costs You Choosing a Google Ads agency is more important than most founders realize, because hiring the wrong one gets...
Two businesses spend the same €10,000. One says Google Ads doesn’t work.The other quietly hires more staff. Same platform. Same auction. Different person behind the...
Google Ads for Personal Injury Lawyers: What Actually Works in 2026 Let’s get one thing straight: Google Ads for personal injury lawyers isn’t “set up...
Advertising in Google’s AI Search: How to Appear in AI Mode and Overviews Retail innovation is accelerating faster than ever, and one of the biggest...
Google Ads for IV Therapy in 2026 Google Ads is still the fastest way to get high-intent IV Therapy leads because it captures people already...
Case Study Snapshot We scaled a client’s Shopify store from around $20K/month in Google Ads revenue to $800K/month in just two months. One note before...
If you run ads for your business, you have to see competitor ads regularly. Call it “spy” if you want. In reality, it’s just public...
Google Shopping Feed Optimization: Best Practices for Shopify Stores Google Shopping can be one of the most profitable channels for Shopify stores – but only...
What a Bad Agency Actually Costs You Hiring the wrong Google Ads agency in New York is expensive in a way most founders don’t expect....
